At the beginning of the 20th century, it was most likely that the insult used would be 鈥渂ookworm鈥 (or, for women, a聽鈥渂luestocking鈥).
Then in the 1930s and 1940s, thinkers were increasingly told that they lived in 鈥渋vory 颅towers鈥, and by 1960, also had a decent chance of being labelled an 鈥渆gghead鈥.
As the IT revolution, video game culture and personal computers took off in the 1980s, the obsessively cerebral were 鈥済eeks鈥 or 鈥渘erds鈥 鈥撀燼lthough these are no聽longer really serious terms of abuse.
鈥淏offin鈥 has always remained a niche choice, but has enjoyed slow, steady growth since the middle of the century.
The results were 颅created using the Google Ngram tool, which scours a vast corpus of books to聽find how often different words are used.
Register to continue
Why register?
- Registration is free and only takes a moment
- Once registered, you can read 3 articles a month
- Sign up for our newsletter
Subscribe
Or subscribe for unlimited access to:
- Unlimited access to news, views, insights & reviews
- Digital editions
- Digital access to 罢贬贰鈥檚 university and college rankings analysis
Already registered or a current subscriber?







